This course is designed to familiarize the students with the principles and practices in marketing of goods and services. It is divided into five parts, namely: marketing and the Filipino consumer, products, price and the factors affecting price, place, and promotion of goods and services.
Pre-requisite: None
Credits: 3 units Number of hours per week: 3 hours
Schedule: 10:00 am - 11:30 am Tuesday/Thursday
- Teacher: Jaileen Lunod
This course deals with the fundamentals of business organization and management. The theories and principles of organization and management, as well as their application in business and industry are thoroughly discussed. The functions of management (planning, organizing, staffing, directing, and controlling) and the different forms of business ownership with their strengths and weaknesses form part of the course coverage. The course covers the benefits derived from entrepreneurship and importance of social responsibility as another goal of business.
Pre-requisite: None
Credits: 3 units Number of hours per week: 3 hours
Schedule: 2:00 pm - 3:00 pm Monday/Wednesday/Friday
- Teacher: Jaileen Lunod